Welcome to

GRF 2025

GRF 2025 will explore whether the hospitality industry is optimally positioned to capitalise on profit opportunities emerging as a consequence of AI-enabled efficiencies in our workplace and our homes.
How do we respond to the growing trend of individuals demanding personally validating experiences?
How do we price to meet the demand for tailored spaces as work blends with increased leisure time?
What potential do distribution marketplaces offer to unlock routes to market and build closer guest relationships?

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KEYNOTE SPEAKERS
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CONFERENCE SESSIONS
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EXHIBITING COMPANIES
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ATTENDEES
2024 edition

Gallery

Some Key Points

Join us on 30th January 2025 to explore:

AI-Driven Opportunities

How AI advancements are creating new profit opportunities across the hospitality industry, including hotels, apartments, short-term rentals and open air accommodation.

Operational AI Efficiencies

Examine how AI is transforming hotel operations across all revenue-generating departments, from service delivery to guest interactions, driving profit growth

Distribution Marketplaces

Join the conversation to discuss the potential of new distribution platforms to unlock routes to market, build stronger guest relationships, and enhance profitability

Efficiency and Personalisation

Understand how AI-enabled efficiencies are reducing working hours of our guests, leading to increased demand for personally validating experiences and tailored spaces that blend work and leisure

New Revenue Streams

Guidelines to future approaches to customized hotel booking experiences

Future Profit Opportunities

Investigate how the hospitality industry can stay ahead of AI-driven trends to secure long-term growth and success

But most of all come to meet your peers and colleagues for a day of critical insights, strategic discussion, and great conversation!

Numbers and charts

Global Revenue Forum 2024

+1200 attendees

among the 4 cities and online from all over

Europe and USA

Most of the attendees come from Revenue Management positions, like Head of Revenue Management, Director of Revenue Management, Revenue Manager, but also from Commercial, Sales and Hotel Management

Most of the attendees come from Revenue Management positions, like Head of Revenue Management, Director of Revenue Management, Revenue Manager, but also from Commercial, Sales and Hotel Management

Macro topics

We will focus on

Uncertainty

How can we cultivate a culture to thrive despite unstable markets?

Technology

How can it be harnessed to support ongoing business uncertainty?

Strategies

Which can help us excel despite the volatile environment we operate in?

Education and training

What is their role in preparing our future leaders for the unexpected?

Sustainability

How can we embrace sustainable practices to support long-term business success?

Change Management

How can the successful implementation of its principles drive organizational transformation and resilience in today’s volatile business landscape?

Commercial teams

How can we manage and nurture them through ongoing uncertainty?

Diverse and inclusive culture

What role does it play in building a solid and stable operation?

Other business

What lessons can we learn from other industries?

Buy your ticket

Register now to attend one of the live events in London, Stockholm, Milan or Lisbon.

If you can’t make it in person, you can register to access the best of the day’s sessions online for those so there is no reason not to be part of some of the most important commercial conversations in the industry this year!

LONDON

London

Queen Elizabeth II Centre
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MILAN

Milan

Meliá Milan
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STOCKHOLM

Stockholm

Hilton Stockholm Slussen

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ONLINE

Catch up with GRF News

London
Milan
Stockholm
Online