Dealing with Dopamine: better revenues from an improved customer experience

31 January 202314:50 - 15:20 (CET)London


We’ve heard the theory from behavioural scientists about how to influence customer decision making through providing agency, removing friction in booking, and working with dopamine loops; but how does it apply in practice? Learn from the experts creating new customer experiences though UX technology, AI and payment technology and how to apply these in your revenue strategies across the customer journey.


Jessica Sparkes

Director of Marketing - Small Luxury Hotels of the World

Hannah Luffman

Director of Global Marketing - Duetto

Sonia Merena

Market Director - The Hotels Network, Northern Europe

In conversation with

Frank Reeves

Founder & Chief Evangelist –