- Revenue Managers
- Commercial Leaders
- General Managers
- Hotel Owners
- Marketing Experts
Global Revenue Forum 2026 - Milan
What to Expect at GRF
Step into the future of commercial strategy at the Global Revenue Forum – the ultimate meeting point for hospitality’s most ambitious minds. GRF brings together trailblazers, thought leaders and innovators from across the industry for a day of insight, inspiration and forward-thinking conversation. Whether you're shaping strategy for a global brand or leading change in a growing portfolio, you'll find the ideas, people and tools to help drive your business forward.
Expect bold keynote sessions, fresh perspectives, and expert panels diving deep into the commercial landscape – from revenue management to marketing, distribution, and beyond. With networking opportunities at every turn and plenty of moments to recharge and reconnect, GRF is where the next wave of hospitality leaders come to sharpen their edge. If you're ready to think bigger, do differently, and lead with impact, this is where your next chapter begins.
Your Front Row Seat to the Future of Commercial Strategy
GRF Milan is more than just a conference – it’s a catalyst for change. Taking place in one of the world’s most dynamic hospitality hubs, the event brings together commercial leaders, curious minds and creative thinkers ready to challenge the status quo and shape what’s next.
With a full day of boundary-pushing content, engaging discussions and unmatched networking opportunities, GRF Milan offers a rare chance to step outside the day-to-day and look at the bigger picture. It’s where bold strategies are born, connections are made, and fresh ideas turn into real-world results.
Who is Attending
Join the biggest event for commercial teams.
Grab your chance to discover actionable insights, understand emerging technologies, and watch key content live-streamed. Hear directly from the protagonists, join the GRF community, and foster long-term growth.
We Are Live In
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Keynote
Our keynote speakers will be speaking to you live from either Amsterdam or Madrid, with streams broadcasted from each city
Workshops
At Revenue Forum, you can choose from a variety of seminars designed for those looking to deepen their knowledge on revenue-related topics.
Networking
Apart from fantastic networking opportunities with industry peers, we also invite industry leaders to showcase their innovative technology in the exhibition area just outside the main hall.
Location
What Next?
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