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For years, hoteliers have been challenged by unpredictable economic forces, inexplicable trends and at-times chaotic world events. Amongst it all, revenue managers have been on the front line, trying to minimise losses and improve forecast accuracy. Despite great advances in automated decision-making systems during the...
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How do revenue leaders convince hotel owners, senior stakeholders or their finance department counterparts to sign off on new technology? IDeaS, the world’s leading provider of revenue management software and services, presents a handy guide to building a business case to ensure you have the...
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Olof Röhlander is the northerner who shifted gears from a career in table tennis to be a mental trainer and author. His latest book is entitled “RESET – the art of breaking down and getting back up”. Sharing a relevant and ever topical message, Olof...
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Kai is an entrepreneur, book author and keynote speaker holding a PhD in neuroscience. The former Simon-Kucher consultant founded The Neuromarketing Labs in 2011 in order to provide industry clients with the latest methods and advancements in neuroscience. His work is founded on the understanding...
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Now more than ever, when most relationships are primarily digital, it is vital that brands bring the human touch into interactions with their customers. Whether via live chat or through chatbots, our ability to create meaningful conversation that connects us is one of the most...
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